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Demand Generation vs Lead Generation: Which is a Better Choice (2023)
A business measures its success through its sales and profit. However, the sales and profit occur only with the “Customers.” Customers must be interested in your product and buy it from the business. It completes a cycle. The term Demand generation vs Lead generation eventually targets the end customer. Let’s read this blog to understand…
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The Importance of Building Customer Relationships
Why is a product/service-based business launched? Example: A “X” person opens a shop. What is the goal of opening the shop? Yes! The customer buying their products generates sales and increases the growth and profit of the company. So, is it over after the first purchase? No. It is essential to retain the customer to…
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How to plan for the Small Business Growth stages
New research from Enterprise Nation found that the figure rises to almost half (48%) amongst young adults aged between 18 and 24 who said they are considering starting a business. With hard work and determination, anyone has the power to turn their aspirations of entrepreneurship into a successful reality. A business is started with one…
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Small Business Valuation Methods: The Definitive Guide
Small businesses have been widely recognized as the backbone of the global economy, given their vital contribution to innovation, community building, and overall economic resilience in our daily lives. According to the Small Business Administration, US small companies created 8.7 million new jobs between March 2020 and March 2021 (SBA, 2022). Source: https://www.oberlo.com/ So, it…
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Top B2B eCommerce Platforms for Businesses in 2023
US B2B eCommerce Will Reach $3 Trillion By 2027 up from $1.7 trillion in 2021, according to Forrester. So, it is high time to change your B2B digital strategy. So, what are the B2B eCommerce platforms and what are the differences between B2B and B2C eCommerce platforms? What are the best B2B eCommerce platforms for…
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Tips to Create a Perfect Small Business Logos
A compelling logo is the stimulating heartbeat of your small business’s identity. It’s the first thing customers notice and their lasting impression. A well-crafted logo is an absolute game-changer! It can instantly capture and convey the essence of your brand, its values, and its unique individuality. Just one glance at your logo and people will be blown away…
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Top Email Marketing Metrics to Help Track Your Success
Email marketing is a robust and cost-effective way for companies to connect with their customers in the digital world. But it would help if you had more than sending emails; you must know how your projects work to ensure your efforts get the desired results. This is why it’s essential to keep track of email…
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Effective B2B Lead Generation Strategies to Boost ROI
91% of marketers mention that lead generation is their most important goal. Generating leads is a challenging task Also, generating quality leads that increase the B2B ROI is even more difficult. So, what are leads? Leads are possible buyers who are ready to buy your goods or service. So, lead generation is the process of…
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Small Business Trends You Need to Know for 2023
Are you ready to take advantage of the chances that the small business trends for 2023 present? Staying ahead of the game is essential as the business world changes quickly. Learning about the small business trends you need to know for 2023 is essential. This blog will look at the top small business trends that…
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Top eCommerce Challenges Faced by Small Business
E-commerce is a key part of the growth and success of small companies. It helps you sell to people all over the world. Also, you can sell to more people without spending too much money than you could in person. E-commerce helps small businesses go online, get known, and compete with big companies. It helps…