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Top Email Marketing Metrics to Help Track Your Success
Email marketing is a robust and cost-effective way for companies to connect with their customers in the digital world. But it would help if you had more than sending emails; you must know how your projects work to ensure your efforts get the desired results. This is why it’s essential to keep track of email…
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Email Marketing for Small Business: The Definitive Guide
Email marketing for small business is considered to be the most effective form of digital marketing. With over 4.5 billion users, email is the absolute pinnacle of marketing channels. Email marketing has been considered to be the main factor in the marketing success of over 40% of B2B marketers. 80% of customer retention is through…